A Results-Driven Growth Agency

Inbound Marketing, Strategy, and Automation Specialists

We create custom programs to help companies in the senior living industy to grow their business. If you’re interested in using your website to attract your ideal residents and book more tours of your community please contact us to schedule a free consultation.

Free Guide to Lead Generationinbound marketing for assisted living

Grow Smart Using Technology & Automation

Do you own a senior living community or apartment community with 500+ units? Do you have multiple locations? Do you want more sales leads? Do you want to book more tours? And do you want to generate more move-ins and more revenue for your company? If so, we have specialized knowledge that can help you grow

Inbound Marketing

Attract Visitors to Your Site

Inbound marketing uses specialized forms of content marketing to attract customers to your website and nurture them through the different stages of the purchasing funnel.

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Sales Enablement

Sales & Marketing Alignment

The internet has changed the way buyers research and purchase goods and services. Sales needs to adapt to the way that people buy in today’s world. Our inbound sales services help tackle this issue.

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Industry Specific

We cater to a specific need

We’ve chosen to cater our growth agency to senior living or apartment communities with 500+ units. We feel that our programs can provide the most value and clearly show a large ROI.

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Common Problems We Solve

Large residential communities have similar problems

After working with sales and marketing directors in the senior living and housing industry for the past 3 years we’ve found many common problems and issues that continually come up. We’ve worked hard to clearly identify the main 3 sales and marketing issues and craft specific and unique solutions for each one. Read through the common problems below and see if any sound familiar.

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1) Lead Generation

“Our Communities Need More Qualified Leads”

Problem: Not enough lead volume and/or not enough qualified lead volume. And/or no way to track and measure the channels leads are coming from.
Current State: Aren’t converting enough website traffic into leads.
Desired State: Clearly defined conversion paths and strategy to increase conversion/lead volume over time.
Solution: Lead Boost

Learn about “Lead Boost”

Learn about Our Lead Boost Program

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2) Booking Tours

“Our communities need to book more on-site tours “

Problem: No system in place to use technology to help book qualified on-site tours of their location. With no process for nurturing sales leads into booking tours online each follow up is done manually – resulting in less tours booked and a worse experience for the prospect.
Current State: Sales director manually following up and booking each tour over the phone
Desired State: Tours booked automatically overnight using technology
Solution: Tour Boost

Learn about Tour Boost

Learn about Tour Boost Program

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3) Following Up with Prospects Over Time

“Too many leads falls through the cracks”

Problem: No clearly defined digital process to take a prospect from website visitor, to lead, to qualified lead, to move-in and a no way to measure & improve upon each stage of the funnel.
Current State: Leads that are generated aren’t being effectively nurtured into residents over time.
Desired State: Immediate & consistent follow up process to ensure best experience for prospects and most efficient conversion process for the community.
Solution: Full Funnel

Learn about Full Funnel Program

Learn about Our Full Funnel Program

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4) No Educational Content for Prospects

“We have no content strategy to help educate our prospects”

Problem: No way of consistently creating content that both attracts and educates potential residents or their families.
Current State: Blog (or no blog) with minimal content being published in a sporatic and un-optimized way.
Desired State: A consistent process for creating and publishing quality content that both attracts more website visitors as well as acts as an educational resource for potential prospects. Consistent stream of premium content. I.E. Blog articles, downloadable e-books, whitepapers, checklists, etc.
Solution: Content Strategy Document & Content Program

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Learn about Our Content Plans

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- Mike T.

“Working with NextWave has been hugely instrumental in improving our digital program. Since working together we’ve been able to dramatically improve our conversion rate and the number of new residents from digital. Great agency to help get you started with inbound marketing. Highly recommend!”

- Mike T. / (Digital Marketing Manager)

Hiring An Agency Vs. Building a Team In-House?

Looking to invest in content marketing but not sure if you should hire an agency or build out an in-house team? Maybe even do a combination of both? Our new whitepaper helps breakdown the benefits, drawbacks and cost analysis of each option to help you make your decision easier. Click the button below to download our free whitepaper.

Free Whitepaper: Hiring a Content Agency Vs. Hiring In-House